Precision in media is our specialty. Our largest agency department brings industry-leading experience and intelligence to every buy. Martin works with state-of-the-art media research planning and buying tools that you’d expect, but our difference is how we use them. Not only can we micro-target to custom zip code groups, we analyze your target’s media habits in order to reach them on the media they actually use - and not just the stations with the highest ratings. And we do this every day in virtually every DMA in America, so our buyers already have relationships in your market to negotiate a better deal. This expertise has shape the media team to the largest in Alabama with hundreds of millions of dollars in media buying power.
We start the media planning process with a unique communications strategy based on competitive analysis, and provide market-specific planning & buying with multi-platform integration. We get your message to your customer wherever they may be.